5 Easy Ways to Ramp Up Your E-Book Sales

Once you’ve written your E-Book, got your Website up

and integrated your shopping cart, you can sit back and
start waiting for the money to come rolling in, right?

WRONG!

These days it’s getting harder than ever before to be
able to get people to notice you – and just because
“you build it” doesn’t mean they’re going to come.

So what’s an author to do?

Actually, thanks to all the tools that are available to you
– including Web 2.0 – marketing your book – and ramping
up your sales – is not as hard as you might think.

In fact, here are a few ideas to get your juices flowing.

Add them to your sales plan, and use them as a jumping
off place to help you make even more sales.

Create a long-term plan before you write even one word
of your first book.  The truth of the matter is that you’re
probably never going to get rich from writing one E-book.

So before you start writing your first book, start thinking
about your second book.  And the first product that will tie
into your first book.  And the second.  And then the third.

Don’t put all your eggs in one basket.  Come up with as many
different income streams as you can and plan to build them
into your plan.  For example, can you create a workbook from
your E-book?  What about recording some audio files that go
into further details or give more information.

What about doing a joint venture with other experts in your industry?

Sell more books at one time.  If your book covers any one of
a number of popular subjects – self-help or development,
home improvement, business, religion – there are probably
corporations, organizations or niche markets that are always
on the look-out for inexpensive gifts or bonuses for their
employees, clients or associates.

Your book could be just the ticket.  Although you might have
to go down in price – what do you think sounds better?

Selling one or two books at a time or selling box loads of them?

Once you’ve built up your credibility as a published author,
it’s time to take things to the next level.  Have you ever dreamed
of attending seminars or workshops as a presenter?

What about having a speaking career and being flown all
over the world speaking to people in your niche market?

If you don’t like traveling or crowds, consider putting
together teleseminars or holding intimate bootcamps.

Create joint ventures.  This is the fastest and easiest way
to leverage your expertise and start raking in the cash.

Find people who are in similar – but not competing industries as yours.

Explore ways for you to provide value to both of your
customers while you’re cross-selling or upselling.

For example, if you own a restaurant, what about
creating a special Valentine’s Day promotion with the local florist.

Offer free drinks or desserts to any of the florist’s customers
who bring in a special card (that you’ve provided to them)
when they come to your restaurant.

And your joint venture partner (the florist) gives you
roses or carnations that can be given out to any women
when their companion gives you the special dessert card.

See how simple that is? Real value that makes your customers
happy, and builds loyalty and trust – and positions both of you
as the first people your customers think of when they need flowers
or want a romantic restaurant or a place to eat during a special occasion!

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